adidas tapped Hinge to create a premium dimensional backdrop for their NBA All-Star Weekend 2014 East vs. West and adidas Originals print and OOH campaign.
Creative Production: Hinge Digital Executive Producer: Roland Gauthier Art Director: Michael Kuehn Production Manager: Tiffany Navarro Production Design: Tyler Kenworthy Modeling: Josh LaFayette Look Development: Jonathan Beals, Tyler Kenworthy Lighting: Jonathan Beals
adidas Project Manager: Bridget Zadoff Art Director: Joe Connell Jr. Art Director/Designer: Paul Yih Graphic Designer: Matt Graff Graphic Designer: Brent Coffman Graphic Designer: Jason Reynolds
