CLIENT: Hy-Vee
POST-PRODUCTION: Hinge
Hy-Vee tapped Hinge to help bring to life their H House brand campaign, a fun blend of live-action talent on green screen with all-CG home interiors and exteriors! Hinge’s VFX team provided on-set supervision for the shoot as well as a live preview of the talent composited over the CG environments using the Unreal Engine. In post, our team designed color-themed and bespoke CG rooms, back yards and neighborhoods, created engaging VFX, and then seamlessly keyed, tracked and integrated the live action into each shot.
