When Zimmerman Advertising approached us to bring the beloved Carfax Car Fox to life in CG, we jumped at the opportunity to apply our extensive experience in character development, animation, and visual effects to a national integrated campaign.
Building on a strong collaborative relationship with Zimmerman, and working very closely with Carfax, we created the spokes-character in CG to seamlessly integrate into the live-action world. We saw this as a unique collaborative opportunity—one that would give Carfax access to high-end vfx and allow Hinge to showcase its work on a national brand character.
Creative Production: Hinge Digital Executive Producer: Roland Gauthier Director: Alex Tysowsky VFX Supervisor: Michael Kuehn Associate Production Manager: Tiffany Navarro Production Design: Tyler Kenworthy Modeling & Rigging: Josh LaFayette Animation: Justin Mai, Alex Tysowsky Look Development: Jonathan Beals, Tyler Kenworthy Lighting: Jonathan Beals, David Trappe Compositing: Michael Kuehn Live Action Production: Mt. Vernon Entertainment Live Action Director: Todd Strauss
