CLIENT: Physicians Mutual
AGENCY: Intermark Group
PRODUCTION & POST: Hinge
MUSIC: Shindig

Physicians Mutual and Birmingham-based agency Intermark Group tapped Hinge to produce the latest entry in their brand campaign featuring John Michael Higgins, pairing him for first the first time with their brand mascot, Benny the Tooth.

Director Esteban “Steven” Petersen lead the Hinge Digital production team in a Burbank studio shoot, featuring a fully built bathroom set for maximum production-ese. The Portland-based post production team, led by animation director Alex Tysowsky and EP Roland Gauthier, handled editorial, CG animation and lighting, rendering and compositing of Benny into the live action scenes, as well as grading through final delivery. Our friends and partners at Shindig handled all the music and sound design.