CLIENT: NW Natural
AGENCY: XO Agency
PRODUCTION: Hinge
POST: Hinge
Director: Slater Dixon
Hinge and XO Agency’s latest collaboration for NW Natural’s 2026 campaign brings together live action, smart CG + seamless storytelling.
Our production team scouted ideal locations for our hero designer+architect’s creative space in and around Portland, cast our talent and produced a live action shoot to bring the creative concept to life. Our on-set VFX team was there to ensure a smooth handoff into post.
Our CG team worked in parallel, developing the looks for the CG home, couch and other assets, from hologram-style and transitioning into photo-real. In post, we seamlessly blended live action shots with CG and stock footage, and unified everything in color correction so it all feels like one world.
From script to screen, the campaign highlights why choosing natural gas in new homes matters—brought to life through thoughtful visuals and polished finishing. Big thanks to our partners at NW Natural and XO Agency, director Slater Dixon and our crew for the great collaboration.
