In collaboration with Zimmerman Advertising we brought the Pep Boys to life in the live action world. We developed a spot to showcase the next step in the campaign’s evolution by integrating the animated CG characters into our live-action world. We stayed true to the design of these iconic characters and their physicality as bobble heads, while introducing a new dimension of storytelling freedom through CG animation.
CLIENT: Pep Boys
AGENCY: Zimmerman Advertising
Great to be back in the Bay Area to see friends at AICP SF tonight! Great panel of speakers too, at the @exploratorium @AICProducers #awards #virtualreality #augmentedreality #realreality #hingeontour @RolandGauthier @briancollins1 twitter.com/AICProdu…
Explore a NW forest in #VR at our Extremely Happy Mixer tonight 5-8pm. Live #Mocap performance, #3dprinting and more. bit.ly/happymixer @ompa_org @portlandadfed @3DVcorp @Ultimaker @Xsens #windowsmixedreality #animation #vfx #portlandcreatives pic.twitter.com/fJUZ…
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